Pay-per-Click (PPC) Advertising - Level 01

Pay-per-Click (PPC) Advertising - Level 01

• Campaign Setup:
• Initial Consultation to Understand Business Goals
• Creation of Up to 2 Targeted Campaigns
• Keyword Research and Selection for Relevant Ad Groups
• Ad Copywriting and Creative Development
• Ad Extensions Implementation
• Performance Monitoring:
• Regular Ad Performance Monitoring and Optimization
• Bid Adjustments to Maximize Click-through Rate and Conversion Rate
• A/B Testing of Ad Variations for Continuous Improvement
• Monthly Reporting:
• Detailed Monthly Performance Report
• Key Metrics Highlighted: Clicks, Impressions, Conversions, CTR, ROI